I was asked to create the look for Suzuki's "More Cars" campaign, five TV spots featuring the brand's new range of cars.

This spot was the prototype for the rest of the spots. They were later adopted by Slaughterhouse.

I was responsible for look development, art direction and lead compositing, including creating a modular After Effects setup that could be used for the adoption.

With a very tight schedule, but a lot of After Effects compositing, we combined several car and background plates to create a fresh inky look.

See the styleframes here.

Kunde: Suzuki
Agency: Hundertgrad
Film production: Bakery
Direction: Florian Sigl
Post production: SLGH Slaughterhouse
Producing: Gwen Teichmann
Look Development & Art Direction: Daniel Schmidt
Lead Compositing: Daniel Schmidt
Compositing: Alexander Saum, Sermed Darah, Lars Wemmje
3D Typo (Maya): Sermed Darah